The OATF platform was developed to strengthen the core purpose of the trade fair: facilitating business, enabling meaningful networking, showcasing innovation, and growing the local economy. As Namibia’s premier trade event, OATF attracts a wide range of exhibitors, entrepreneurs, government bodies, and consumers. This platform ensures those connections happen more efficiently and with greater impact.

For exhibitors, it provides tools to promote their offerings, connect directly with visitors, and collect feedback that helps them refine their products and services. For visitors, it simplifies the process of discovering businesses, comparing offerings, and engaging with the brands that matter most to them.

Beyond logistics, the platform supports economic development. It gives local businesses—large and small—a digital presence that extends their reach beyond the event. It encourages engagement through features like competitions, ratings, and surveys, turning passive browsing into active participation.

By creating a digital ecosystem around the trade fair, OATF helps drive visibility, collaboration, and commercial opportunity. It’s not just about digitizing the event—it’s about creating a smarter, more connected platform for growth.